A study found that social networking has a higher ROI than television even though it requires a third less advertising investment. Social media are changing rapidly. Many of them are already mature and are moving towards new paradigms. However, they are still relevant to their users’ lives and can retain their authenticity, existence, and social relevance. These trends I believe will be important in 2023 are social media. What social media trends will be prevalent in 2023? With the rise of online shopping, many companies have made a shift in their business models.…