Learning new skills and building a successful business can be done from the comfort of your home. Thanks to eCourses, it’s now easier than ever.
eCourses For Home-Based Online Business are online learning programs that can be taken at any time, by any student in the world. They may be self-guided or have a live component through a Zoom video conference, Facebook group, or other platform.
1. Use Social Media
If you have a specific skill, such as car maintenance hacks or advanced digital marketing strategies, you can use social media to build an audience and monetize your expertise. Chris Carey of MAPerformance built his automotive parts and services business online by sharing tips in forums and then directing traffic to his ecommerce site.
You can also productize your expertise by creating an online course. Choose your class size and length—whether you want to teach a one-time all-day summit or an hour a week. If you’re not interested in human interaction, you can also create fully downloadable courses like templates, eBooks, or articles.
Whether you choose to sell your own course or join a marketplace, you’ll need an eCommerce platform that helps you manage your business. For example, Kajabi gives you marketing superpowers with its prebuilt funnels that let you create your landing page, opt-in form, email sequence, and course checkout in a few clicks.
2. Search Online
One of the most important things to remember when creating online courses is that it’s not enough to build it, they must come. This means marketing and sales. You need to create a strategy that moves potential customers through the buyers journey, from awareness to purchase. This can be done through social media, email, and other channels. Also consider offering a payment plan so that people can spread out the cost of your course. This is especially effective if you are targeting a market that may not be able to afford high costs up front. This will help them feel like they are getting value for their money.
3. Ask Around
If you have a teachable skill like car maintenance hacks, English as a second language, or marketing skills that will help people achieve their goals, you can make online courses and earn money from the comfort of your own home. Many of the biggest success stories in this business started out by sharing their knowledge in forums and then creating an ecommerce site where they sold their courses.
It’s important to market your course well so that your audience knows it exists and is willing to purchase it. This can be done through social media and email marketing, but it’s also a good idea to build a community of your students so that they feel supported throughout their journey and become loyal advocates for your brand.
Choose a platform that meets all your needs from hosting and video storage to marketing automations. Kajabi, for example, offers an all-in-one solution that gives you marketing superpowers and helps you move potential customers through your sales funnel.
4. Look for Affiliates
Aside from being an excellent way to reach a wider audience, eCourses can also be a source of recurring revenue. By offering your courses as part of a membership site, you can leverage the power of upselling and offer your members additional content to help them achieve their goals.
eCourses For Home-Based Online Business are popular with students and instructors alike because they offer a more flexible learning experience. They are available on demand, so students can access them whenever they want and learn at their own pace. Ecourses are often more affordable than traditional classroom training, too, making them a great option for learners who want to advance their skillset.
To create your own eCourses, start by using the Podia Passion/Profit Matrix to find an idea that excites you and has potential for profit. Once you’ve created your course, make sure it is easy for your students to navigate by creating a schedule and adding deadlines (optional) to each module.